SMS for School Communication Tools
When it comes to communication tools, very few industries possess the wide variety that education institutions use. Between 2012 to 2013, there were 13,500 public school districts with nearly 98,500 public schools. Each one of those schools utilize different software tools for school communication including grades, attendance, and school updates. However, the majority of this interaction occurs within school administration. How do people outside the schools’ main offices connect with teachers and administrators?
School Communication with Parents
The #1 external contact for any school is parents. 80% of teachers consider parents to be supportive and 88% of parents consider teachers to be crucial to their child’s success. Transparency is key for maintaining good parent-teacher relationships and making an overall good impression. Without parents staying in the loop, pertinent information can be missed that could drastically impact a student’s success.
SMS (text messages) has been utilized to keep parent’s updated in real time. Email may be the most popular school communication tool but, texting is the most prevalent form of communication for Americans under the age of 50 (Gallup). And it makes sense, because the ability to text is in your pocket – whether you have a smartphone or a simple flip-phone.
School are integrating SMS with their notification systems so that important school updates, such as school closures, emergency notifications, and event reminders get to parents in a timely fashion. But integration doesn’t stop there. Using an SMS API has begun to show up as a tool for school grading and attendance so that parents can be aware of student progress. When schools connect their attendance software with a SMS API, a triggered message is sent to the parent when a student is marked absent – transparency in school communications. SMS integration with grading software allows parents to see if student assignments are being turned in both on-time and complete, rather than waiting for the infamous note in the backpack. The school sends an alert when there is a missing assignment or low score to notify the parent in real-time.
Internal School Communications
Another great use of SMS in education is for internal school communications between teachers and administrative faculty. Departments, grade levels, and other types of faculty groups can use SMS to keep in touch. Having SMS integrated with a meeting scheduler allows those always on-the-go staff members to keep up with meetings and appointments. Many teachers are bombarded with emails, so things can be missed. Important school updates don’t get lost in the fray when schools setup internal SMS alerts to communicate important school news and updates to faculty members.
With so many things that happen for day-to-day school operations, maintaining clear, accurate, and timely communication is important. SMS has proven to not only boost message open rates, it’s also much faster than traditional email and phone call methods. No matter what the use, SMS can be a vital asset for school communication tools.