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Opt-In Couldn’t Be Easier

Text to Join for Faster List Growth

Give your audience the power to opt in with a single message. Our convenient Text to Join feature is simple for subscribers and makes it easy for you to gather information, send automated replies, and expand your contact base through our secure, centralized platform.

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Man receiving a text to join SMS message for his favorite basketball team

What Is Text to Join?

Skip the clunky forms and build your SMS subscriber list fast. With text to join, users simply send a keyword to sign up for marketing texts and receive an automated confirmation in seconds. It’s fast, secure, fully compliant, and turns nearly every audience interaction into an opportunity to grow your text marketing program.

Woman receiving a text-to-join text message

How Does Text to Join Work?

With TrueDialog, getting started is as easy as 1-2-3.

Set up a 10-digit number — or use our short code service to easily register your own branded 5- or 6-digit number — and enjoy top-tier deliverability.

Text message with a short code number

Select a short, memorable keyword or phrase that people can use to subscribe to your messages. It can be simple, like “JOIN,” or more brand-specific. For example, a sports team or university might use its mascot (i.e., “GO WILDCATS”) while a software company or financial service may use the opportunity to highlight a key benefit (i.e., “SAVE NOW”).

Short text to join keyword text message

Prepare a message that our system can automatically send to your contacts as soon as they text to subscribe. Keep in mind that this autoresponse may be one of the first interactions someone has with your brand, so it’s a great time to incentivize future engagement. For example, you might offer a discount code or share other benefits that subscribers can expect from texting with your organization.

Auto-response text message for text to join campaign

Benefits of Using Text to Join

TrueDialog’s text to join solution offers one of the best (and easiest) methods for building a highly engaged audience. Benefits include:

  • Fast list growth

    With a seamless opt-in experience, you can turn any moment into a subscription-booster — whether it’s at an event, on a social media post, or anywhere else you choose to promote your campaign.

  • User-friendly sign-up

    By giving people the ability to subscribe with a single text message, you can eliminate the friction of online forms and error-prone sign-up sheets, and make SMS opt-in a breeze.

  • Built-in compliance

    Safely collect contact information, securely store subscriber data, and easily maintain opt-in records to meet regulatory requirements. Protect user privacy and enjoy peace of mind.

  • Easy contact management

    Easily organize, score, and segment your audience, and build dynamic lists for personalized campaigns that actually convert. Less manual work means more time for building connections.

  • Helpful insights

    Track campaign performance in real time. Monitor delivery rates, click-throughs, and other performance metrics so you can optimize future sends and prove the ROI of your text marketing efforts.

Fan receiving a text message with a keyword for join

Best Practices for Text-to-Join Campaigns

 An effective text to join campaign sets the tone for your relationship with your subscribers and, if done well, lays a foundation for long-term loyalty. Here are a few tips we recommend to make your text to sign up campaigns a success:

  • Make your keyword memorable

    Choose a simple, short, and relevant keyword that’s easy to remember and type. Try to avoid anything that’s frequently misspelled or autocorrected.

  • Regularly promote your campaign

    Display your number and keyword on your website, announce it during events, and share it on social media or anywhere your audience spends time.

  • Tell contacts what to expect

    Let people know what kind of content you’ll send via SMS to help build trust and lower the number of opt-outs.

  • Write a captivating welcome message

    Craft a friendly and compelling response that makes subscribers excited about their decision to opt in.

  • Leverage integrations

    Connect your mass texting service with your CRM and marketing automation platform for seamless workflows. (TrueDialog makes this easy!)

  • Consistently track and optimize performance

    Use analytics to determine which efforts drive the most sign-ups and where you can make adjustments to boost results.

Man receiving a text to join sms campaign for his favorite football team

Common Examples of Text to Join

Looking for campaign inspiration? Here are a few text to join examples to ignite your creativity:

Text to Join Examples

Choosing the Right Text to Join Service

Not all text to join services are created equal. Here are three things to look for when choosing a provider:

  • Built-in compliance

    Ensure your platform can securely collect subscriber data, store consent records, and enable easy opt-outs.

  • Seamless integrations

    Opt for software that natively integrates with your CRM or marketing automation tools and offers an API for bespoke workflows.

  • Reliable scalability

    Choose a provider that can grow with you and supports fast delivery — whether you’re sending to 500 subscribers or 5 million.

Building Your Subscriber List With TrueDialog

Whether this is your first time using a text to subscribe service or you’re already managing thousands of subscribers and hoping to double your impact, TrueDialog has you covered. 

With our award-winning platform, you’ll have access to the same powerful tools that industry-leading marketers rely on for their text sms marketing promotions — and everything you need to transform your SMS program into your top engagement driver.

Woman receiving a mass text message from an enterprise SMS system

Boost Engagement and Audience Growth With Text to Join

Ready to join thousands of successful brands already excelling with TrueDialog’s text to join solution?